Human Synergistics

B2B / Corporate

Leadership and Culture Communication Strategy / Social Media / Advertising / Digital / Online/ Copywriting / Media relations / Events / Stakeholder Engagement / Public Relation

Human Synergistics is a leading consulting firm that measures corporate values, management processes, human behaviours, leadership styles and organisational culture. Its vision is ‘changing the world—one organisation at a time®’, using measurement tools and change management consultancy to help organisations move towards constructive cultures.
To position Human Synergistics as the leading source of expert commentary on issues related to organisational culture. This has been essential for them to continuously grow and create a larger network of practitioners accredited in their tools and consulting processes.


SOLUTION
Horizon has worked with Human Synergistics since 2002, when we developed a comprehensive media and stakeholder strategy.
Horizon has proactively identified mulitple opportunities for Human Synergistics to provide workplace culture commentary on various news events occurring within the business landscape.
Each year Horizon builds a fresh communication strategy that typically encompasses CEO positioning, thought leadership and marketing communications. We have drawn on the depth of skills from the Horizon team in social media, digital advertising, copywriting and media relations to achieve the greatest results. 
OUTCOME
In the 15 years of partnership, Horizon has positioned Human Synergistics in national online and print publications including the Australian Financial Review, the Sydney Morning Herald, The Australian and the ABC. Horizon has also secured a regular contributor spot in bi-monthly, Business First Magazine. Horizon advises Human Synergistics on all aspects of its corporate communication across ANZ. This work includes event management and post production of content for Human Synergistics’ Annual Conference on Culture and Leadership.

The Full-Service Strategic Communications, Public Relations, Crisis and Issues Management Agency in Sydney

Horizon Communication Group is a privately owned and operated, award winning independent communication agency. We are strategy experts in public relations, crisis
communications and issues management. Based in Sydney, we have long term affiliates in every state and territory in Australia.

Horizon Communication Group acknowledges Aboriginal and Torres Strait Islander peoples as the traditional custodians of our land - Australia. We acknowledge the Gadigal of the Eora Nation as the traditional custodians of this place we now call Sydney.

Stevie 2018 Gold
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IPRA 2018 Gold

HORIZON COMMUNICATION GROUP 2018